One way to do that is by showcasing some of your best items. How do you pique the interest of new subscribers then? Suppose you aren’t offering a discount in exchange for an email. Wondering what else you can include in a welcome email, except for a discount code? Keep reading to see 6 more ideas.

These templates will work well if you’re using welcome popups offering the first-purchase discount in exchange for an email, such as this pop-up form by Getsitecontrol: Got ideas brewing already? You can start by grabbing any of these examples: For example, you can use your subscriber’s first name and insert relevant emoji in the subject or preheader. “Thank you for subscribing” subject linesīefore diving into the email content, let’s have a quick look at the subject lines and email previews companies use to welcome new subscribers.Īs a newcomer to someone’s inbox, you want to make two things clear: who the email is from and why it’s worth opening. Let’s see exactly how other brands are doing it. The key goal of any welcome email, however, is to bring your new subscriber back to the store. Sometimes it’s a short discount delivery email other times, it’s a long-form email that has it all: a welcome coupon, a product showcase, and a brand story. Thank you for subscribing – here is who we are.Thank you for subscribing – shop our bestsellers.

Thank you for subscribing – here is your coupon.The good news about welcome emails is that most of them fall into one of these 3 categories: If you’ve ever experienced the blank page paralysis trying to craft an email – any email – you’re not alone. What should I write in a “Thank you for subscribing” email? In search of inspiration, I’ve subscribed to 30 different ecommerce brands’ newsletters and sneak-peeked at their welcome emails.īelow, I’ll share 9 of my favorite email examples, explain why they work well, and provide a couple of templates you can steal. That’s the email where you thank them for subscribing to your newsletter. Of all emails you’ll ever send to your subscribers, the first one is crucial.

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